pk10牛牛

CAPCHEM

全球领先的电子化学品和功能材料企业
A global leading enterprise specialized in electronic chemicals and functional materials

媒体报道

May 27

锂电池市场竞争激烈 新宙邦优化客户结构控制风险

pk10牛牛        “LIXIANGFENGMAN,XIANSHIHENGUGAN。”MIANDUISHICHANGRECHAOLIDIANCHIGAINIAN,XINZHOUBANGDONGSHIZHANGTANJIUSANYONGLENGJINGDETAIDUPINGJIALEDANGQIANLIDIANCHIXINGYESHICHANGJINGZHENGJILIEWUXUDEXIANZHUANG。


pk10牛牛        GUOQUYINIAN,TESILAXIAOYINGZAIAGUSHICHANGCHIXUFAZUO,DAIDONGLIDIANCHIBANKUAIYILUGAOGE,DANXIANSHIQUESHI,ZHENGGELIDIANCHICHANYELIANSHANGXIAYOUCHANGJIAJUNMIANLINJILIEJINGZHENGXIANZHUANG:JINGUANXIAOLIANGDAFUSHANGSHENG,DANJIAGEYANZHONGXIAHUA,MAOLILVDABURUQIAN。


pk10牛牛        ZUOWEILIDIANCHIDIANJIEYESHENGCHANSHANGLONGTOUQIYE,XINZHOUBANGZAIZHEIYIXINGYEQUSHIXIARENGJIUBAOZHUYOUSHI,ZAIDIANJIEYESHICHANGZHANJULEJINWUFENZHIYIDEFENE。ZAISHENJIAOSUORIQIANZUZHIDE“JIANXINGZHONGGUOMENG•ZOUJINSHANGSHIGONGSI”HUODONGZHONG,TANJIUSANDAOCHULEQIZHONGAOMI:“XINZHOUBANGYOUHUAKEHUHECHANPINJIEGOU,KONGZHISHICHANGFENGXIAN。”


行业竞争激烈


pk10牛牛        JINGUANDAYANGBIANDETESILAYINLINGDIANDONGQICHEFENGCHAO,DANSHIDIANDONGQICHESHANGYOUDELIDIANCHIXINGYEQUEWEIBIRUTESILAYIYANGFENGGUANG。XINZHOUBANGZONGJINGLIZHOUDAWENJIESHAO,GUONEILIDIANCHIXINGYEZAI2013NIANYOUYIDINGZENGZHANG,DANJIAGEXIAHUAFEICHANGYANZHONG,DIEJIAFUDUCHAOGUO20%。


pk10牛牛        “CONGDIANJIEYEDEQINGKUANGLAIKAN,ZHENGTIBIJIAOPINGWEN,BUGUO,ZAILIANGZENGJIADIEDEXINGYEBEIJINGXIA,SUOYOUQIYEQINGKUANGDOUCHABUDUO。”ZHOUDAWENSHUO:“ZAILIANGNIANQIAN,LIDIANCHIDIANJIEYESHANGYOUCAILIAOLIYANDEJIAGECHUYUGAOWEI,MEIDUNJIAGEZAI20WANYUANZHI30WANYUANZHIJIAN,RUJINYIJINGDIEPO10WANYUAN。”


SHANGYOUCHANPINJIAGEXIAHUAYECHUANDAODAOXIAYOUDIANJIEYECHANPIN,DIANJIEYEDECHENGBENGOUCHENGYEFASHENGBIANHUA。“YIQIANLIYANZAIDIANJIEYEZHONGDECHENGBENGOUCHENGZHANBIZAI60%ZHI70%ZHIJIAN,XIANZAIYIJINGDAOLE30%ZHI40%。”ZHOUDAWENJIESHIDAO。


pk10牛牛        SHANGYOUCAILIAOLIYANHAIJIANGMIANLINZHECHANNENGGUOSHENGDEKUNJING。JUZHOUDAWENJIESHAO,MUQIANYIGONGBULIYANCHANNENGDEGUONEISHANGSHIGONGSIJIUYOU4JIA,CIWAIRIBEN、HANGUODELIYANCHANGSHANGYEFENFENZAIGUONEITOUZIJIANCHANG,ZAIJIASHANGYIXIEYIJINGTOUCHANDEFEISHANGSHIGONGSI,GUONEILIYANCHANGSHANGJIEJIN10JIA。ZHEIXIECHANGJIACHANNENGDAZHI2000DUN/NIAN,XIAODEYECHAOGUO500DUN/NIAN。


        YUCITONGSHI,YUELAIYUEDUODEXINGYEJINRUZHEYEJIAJULEDIANJIEYESHICHANGJINGZHENG。“ZAOLIANGNIANQIAN,GUONEILIDIANCHIDIANJIEYEZHIZAOCHANGJIADAGAISHIJIAZUOYOU,XIANZAIZHUCEDEDADAOLESANSHIJIJIA,HAIYOUXIEBUZAICEDECHANGJIA,KENENGJIEJINWUSHIJIA。SHICHANGMIANLINZHEWUXUDEJINGZHENG,XINGYEGUIZEDOUYOUXIEZOUYANG。”TANJIUSANSHUO。


        ZAIJILIEJINGZHENGZHIXIA,YIXIEDIANCHIQIYECHUXIANKUISUN,SHENZHICHUXIANBINLINDAOBIDEZHUANGKUANG。“DIANCHIQIYEDEXIAOYIXIANGBIQIANJINIANERYANMEIYOUNEIMELEGUANLE,WOMENYOUXIEKEHUYEYOUGEBIEJINGYINGZHUANGKUANGBURONGLEGUAN。”TANJIUSANBIAOSHI,XINZHOUBANGZAIJILIEDESHICHANGJINGZHENGZHONG,BAOCHIJIAOWEIWENJIAN、JINSHENDETAIDU,YINERJIANGLIRUNLVWEICHIZAIJIAOWENDINGDESHUIPING。


pk10牛牛        “MUQIANWOMENDEJINGLIRUNLVZAI15%DAO20%ZHIJIAN,SHUYUXINGYEZHONGPIANGAODESHUIPING,WOMENSHIGENJUSHICHANGZONGLIANGHEFAZHANGUIMOLAIKAOLVDE,WEILAIXINGYEJINGLIRUNLVSHUIPINGZAI10%ZUOYOUBIJIAOHESHI。”TANJIUSANDUIGONGSIZAISHICHANGJINGZHENGZHONGBAOCHIJIAOGAOSHUIPINGLIRUNLVBIAOSHIMANYI。


        TANJIUSANRENWEI,JIAGEXIAJIANGYIDINGSHIXINGYEQUSHI,TEBIESHIDONGLIDIANCHIDIANJIEYEXUQIULIANGZENGJIAJIANGJIADAJIAGEXIAJIANGFUDU。“DONGLIDIANCHIDIANJIEYEDEJIAGEYAODAFUXIAJIANGCAINENGYOUDAGUIMODEYINGYONG,DUISHANGYOUYUANCAILIAOGONGYINGSHANGDEJIAGEYAOQIUYESHIYIDINGHUIXIAJIANGDE。”


        “WOMENGANGKAISHIZUOLIDIANCHIDIANJIEYEDESHIHOU,JIAGEZUIGAOSHIYIGONGJINLIANGBAIDUO,XIANZAIZUODAOJISHIKUAIQIANYIGONGJIN,ZHIYOUYUANLAISANFENZHIYIDEJIAGELE。”ZHOUDAWENRENWEI,CAILIAOCHENGBENBUDUANDEXIAJIANG,JISHUZAIBUDUANDECHUANGXIN,ZHEIYANGCAIYOUXIANZAILIDIANCHIDEKUAISUFAZHAN,MOERDINGLVTONGYANGSHIYONGYULIDIANCHIXINGYE。


        “RUGUOZHEIGECHANYEFAZHANCHENGSHU,ZAIGUOSHINIANKENENGYESHICHUANTONGCHANYE。”TANJIUSANSHUO。


优化客户结构


        MIANDUIXINGYEJILIEJINGZHENG,XINZHOUBANGDECELVESHI,YOUHUAKEHUJIEGOU,DINGWEIZHONGGAODUANSHICHANG,CONGERBAOZHUSHICHANGFENEHEXIANGDUIJIAOGAODELIRUNLV。


        “CONG2013NIANLIDIANCHIDIANJIEYESHICHANGQINGKUANGLAIKAN,XINGYEYULONGHUNZA,ZHUHOUHUNZHAN,FENGXIANYEBIJIAODA。”ZHOUDAWENCHENG,GONGSIZAIGUOQUYINIANCONGCHANPINJIEGOUHEKEHUJIEGOUFANGMIANZUOLEBIJIAODADEDIAOZHENG,JIBENSHANGDIAOZHENGDAOZHONGGAODUANSHICHANG,ERBUSHIWEILECHONGLIANGSHAJIA,ZAIDIDUANKEHULIZUOWUWEIDEJINGZHENG,ZAIKONGZHIFENGXIANFANGMIANYAOQIUBIJIAOGAO。


        ZHOUDAWENSHUO:“WOMENDEKEHUZHILIANGZAISUOYOUTONGXINGZHONGJIANSHIBIJIAOHAODE,ZHEIYESHIWOMENJINJINIANZUODEYIGEZHUYAODEGONGZUO。”


pk10牛牛        JUJIESHAO,XINZHOUBANGZHUYAODEKEHUZAIMUQIANQUANQIUZAILIDIANCHIXINGYEWEIJUQIANSHIWEI,BAOKUOSONGXIA、SUONI、SANXINGDENGDENG,ZAIGONGSILINGYIZHUDAOCHANPINDIANRONGQIDIANJIEYEFANGMIAN,QUANQIUZUIDADEJIJIADIANRONGQIQIYEYEJUNSHIXINZHOUBANGKEHU。


        XINZHOUBANGNENGGOULAOLAOZHUAZHUYOUZHIKEHU,ZHOUDAWENRENWEIMIJIZAIYUGONGSIDEYANFAYOUSHI。


        “DIANZIHUAGONGQIYEDEYANFAPINGTAILIBIAN,HENDUOQIYEDOUYOUZUOCAILIAOHECHENGHEFENXIDEYANFARENYUAN,DANQUEFAGENXIAYOUDEKEHUXINGCHENGBIJIAOHAODEJISHUJIAOLIUHEHUDONG,BUNENGJIKEHUTIGONGYIZHANSHIDEJIEJUEFANGAN。”ZHOUDAWENRENWEI,WEIXIAYOUQIYETIGONGYIZHANSHIJIEJUEFANGANSHIXINZHOUBANGZHISHENGDEGUANJIAN。


pk10牛牛        JUZHOUDAWENJIESHAO,XINZHOUBANGYANFAZHONGXINDUICHANPINDECAILIAO、PEIFANG、JISHUYUYUANQIJIANDESHEJICESHIDENENGLI,MUQIANGUONEIWAIHENSHAOYOUQIYEKEYIJUBEI。ZAIGONGSIDEYANFARENCAIJIEGOUZHONG,CHULEHUAXUEHUAGONGRENCAIYIWAI,HAIYOUHENDUODIANZIYUANQIJIANDENGQITAXIANGGUANZHUANYEDEJISHURENCAI,NENGGOUJIKEHUTIGONGYIGEJIAOHAODEJIEJUEFANGAN。


        “你必须了解客户的需求。如果你对客户的需求或他的产品特性或性能要求不能深入了解的话,就不能找到客户的潜在需要在哪里,你的研发方向在哪里。”周达文总结道。


        JUJIESHAO,XINZHOUBANGZAIDUONIANLAIYIZHIBAOCHIZHEBIJIAOGAODEYANFATOURU,MEINIANDOUCHAOGUO3%YISHANGDEXIAOSHOUSHOURUTOURUYANFAGONGZUOZHONG,GONGSIJISHURENYUANBILIXIANGDANGGAO,CHAOGUO100REN。GONGSIHEXINYANFATUANDUIYOUYIGUONEIZHUMINGGAOXIAOBIYEHEGUOWAIGUILAIDEBOSHIZUCHENG。


储备前沿技术


        TESILAXIAOYINGZAIAGUSHICHANGYINQIFENGCHAO,XINZHOUBANGYECHENGWEISHICHANGZHUIPENGMUBIAOZHIYI。TANJIUSANTANYAN,GONGSIZHUDAOCHANPINZHUYAOGONGYINGXIAOFEIDIANZILEICHANPIN。


pk10牛牛        “MUQIAN,WOMENSHISANXING、SUONI、SONGXIADEZHUYAOGONGYINGSHANG,ZHUYAOYINGYONGYUXIAOFEIDIANZICHANPIN,YONGYUDONGLIDIANCHIDEDIANJIEYECHANPINSUOZHANGONGSIYINGSHOUBIZHONGHAIBUSHIHENGAO。”MIANDUITOUZIZHEDUIGONGSISHIFOUXIANGTESILAGONGHUODEFAWEN,TANJIUSANRUCIJIESHI:“WEILAI,SANXINGRUOJINRUTESILAGONGYINGLIANTIXI,NENGJIWOMENDAILAISHENMEJINGXI,YEXUYAOKANTESILADIANDONGCHEQICHEYEWUHOUXUDEFAZHAN。”


        “ZIBENSHICHANGWANGWANGXIANGXIANGDEDONGXIBIXIANSHIDEDONGXIGENGMEIHAO。DAJIAZUIGUANZHUDESHITESILA,TESILAZAIZHONGGUOMAILEDUOSHAOLIANG,RUGUOTOUZIZHERENZHENJISUAN,BATESILAMAICHUQUDEQICHESUOYONGDAODELIDIANCHIJIAZONG,TADEZONGLIANGYIDINGSHISHAODEZIBENSHICHANGDOUTIBUQIXINGQUDE。”ZHOUDAWENRENWEIYINGGAILENGJINGKANDAITESILAXIAOYING。


pk10牛牛        “WOMENSHIZUOSHIYEDE,XIANZAIDEGONGZUOGUIHUAYEBUJUXINNENGYUANQICHE、CHUNENGDIANCHIHEYIDONGCHONGDIANZHANLINGYU。ZAICHANYELIANBAOKUOCAILIAO、ZHISHICHANQUAN、JISHUCHUBEIDENG,GONGSIZUOLEHENDUONIANDEGONGZUO。”ZHOUDAWENRENWEI,JINGUANLIDIANCHIDIANJIEYEZAIGONGSIYEWUZHONGJINZHANYIBAN,BINGQIEZHUYAOGONGYINGXIAOFEIDIANZICHANPIN,DANGONGSIRENGKANHAODONGLIDIANCHIDEWEILAIFAZHANKONGJIAN。


pk10牛牛        CHULEDONGLIDIANCHI,XINZHOUBANGHAIZAIDAODIANGAOFENZICAILIAOLINGYUJUYOUJISHUCHUBEI。JUJIESHAO,GONGSIMUQIANZHENGZAIFAZHANYIZHONGDAODIANGAOFENZICAILIAOYEWU,GAICAILIAOZHUYAOYINGYONGYUDIANRONGQI、XIANSHIQIDENGFANGMIAN。


pk10牛牛        “MUQIANWOMENXIANZAIYONGDEBIJIAODUODEJIUSHIGUTAIDIANRONG,WOMENXIANZAIHENDUOSHOUJILIMIAN,HAIYOUYIXIEPINGBANXIANSHIQI,BAOKUOPINGBANDIANNAOLIMIAN,YOUHENDUOXIAODEDIANRONGQI,JIAOZUOGUTAIDIANRONG,ZHEIYINGYONGDAODAODIANGAOFENZICAILIAO。MUQIANWOMENCHANPINSHANGYONGDEZUIDUODESHIZHEIYIGE。”ZHOUDAWENJIESHAO。


        ZHOUDAWENDUIZHEIYICAILIAOFAZHANQIANJINGBIAOSHIKANHAO,TASHUO:“WEILAIXIANSHIQICAIJIANGFAZHANDAOOLED,JIYOUJIDIANZHIFAGUANGXIANSHIQI。XIANZAISANXINGDALIANGDEZAISHOUJIXIANSHISHANGSHIYONGOLEDJISHULE,WOMENDEDAODIANGAOFENZICAILIAOWEILAIJIUKENENGYINGYONGDAOQIZHONG。” 


        “HAIYOUYIGEHENYOUQIANJINGDELINGYU——YOUJITAIYANGNENGDIANCHI,LIMIANDEDAODIANCENGJIUKEYIYONGDAOWOMENDEDAODIANGAOFENZICAILIAO,YINWEIZHENGGEDIANCHIDOUSHIYOUJICAILIAO,SUOYIKEYIQIJIANKEYIZUOCHENGROUXINGDE。”ZHOUDAWENSHUO:“YONGYIGEBIJIAOZHIGUANYIDIANDESHUOFAJIUSHI,WEILAIKEYITONGGUOZAIJIANZHUWUDEWAIQIANGPENTUYOUJITAIYANGNENGDIANCHIJIUKEYIWEIJIANZHUWUGONGDIANLE。”


pk10牛牛        “BUGUO,YOUJITAIYANGNENGDIANCHIMUQIANHAICHUYUSHIYANSHIJIEDUAN。MUQIANYOUJITAIYANGNENGDEZHUANHUALVDAGAISHI6%-10%ZUOYOU,HAIBURUJINGGUIJISHUHEBOMOJISHU。”ZHOUDAWENDAO。


总裁周达文讲解公司业务情况


投资者参观新宙邦生产车间



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